-
2018 SMC Workshop - Connect & Succeed with Chinese Homebuyers
Event Sponsors
Chinese customers are both newly arriving and already established in our communities. There are important cultural patterns to know so that you can build rapport and trust, communicate effectively, and create successful deals. See the home buying experience with insight into the Chinese culture.
TOPIC OUTLINE- How to connect positively at first meetings
- How to know your customer?s background and why it?s important
- Expectations of the homebuying process and the pressures they face at home
- Communicating for clarity and confirmation (is yes really yes)
- Negotiating Do?s and Don?ts
- Preferences in design, blessings, lending, and customer care
ABOUT MARIAN STETSON-RODRIGUEZ Marian Stetson-Rodriguez, President of Charis Intercultural Training, is an expert on dozens of cultures, having worked with global companies around the world in her 30-year career. She brings this expertise to the homebuilding industry for insightful design, marketing, sales, construction, financing and customer care when creating a successful ?customer journey? for the first-generation immigrant homebuyer. Her research includes how trust is built in different cultures, and improving communication with customers, coworkers and neighbors of different cultures. ABOUT DR. AMY MIAO Dr. Amy Miao is originally from Beijing, and teaches both Chinese and Americans to bridge cultural differences, show respect, and find common ground. She is an expert on the emergence of Chinese in the last decade into new wealth and international business. Dr. Miao also trains American companies to navigate the challenges of working in China or with Chinese. She has trained over 1,500 people in the US, China and Europe with outstanding reviews. She will share insights to work effectively with your high-end home buyers from China. 2018 SMC Workshop - Connect & Succeed...Date and Time
Wednesday May 16, 2018
8:30 AM - 10:30 AM PDT8:30 am Registration & Continental Breakfast
9:00 - 10:30 am Workshop & 1st Quarter Sales RecognitionLocation
Pleasanton Marriott11950 Dublin Canyon RdFees/Admission
SMC Members $75 (contact events@biabayarea.org for promo code)
BIA Members $90
Non-Members $125Contact Information
events@biabayarea.org
Send Email